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Partners

Bring us a problem worth solving.

Put a real challenge in front of talented college athletes and students, then watch what happens when they have a weekend to understand it, challenge assumptions, build solutions and make their case.

Ballathon partners don't just sponsor the competition. They give teams something worth competing for.

Become a Ballathon Partner
Challenge Partners

Put your problem in play.

Challenge Partners bring a real problem their organization, industry or customers face.

At Kickoff, the Challenge is revealed. Teams then decide how to attack it, what they need to learn, what they should build and what evidence they need to prove their case.

By the Final Whistle, you'll have multiple teams approaching the same problem from different perspectives.

One problem. Multiple teams. One weekend of concentrated innovation.

Real problems. Open possibilities.

What could a Ballathon Challenge look like?

The best Challenges start with a meaningful problem, not a predetermined solution. Partners provide the problem, relevant context and constraints. Teams decide how to attack it.

HealthcareExample

How might we reduce missed medical appointments among patients ages 18–30?

College AthleticsExample

How might we dramatically increase student attendance at women's sporting events?

MobilityExample

How might we get 20,000 people out of a stadium district faster without adding parking?

TalentExample

How might we help employers identify high-potential candidates based on demonstrated ability rather than résumés and interviews?

Consumer HealthExample

How might we make healthy eating easier and more affordable for college students living off campus?

Sport & LifeExample

How might we make the transition out of competitive athletics meaningfully better for former college athletes?

Your Challenge doesn't need to be about sports. It needs to be worth solving.

Illustrative examples — no Challenge Partner, event, prize, winner or result is implied.

Partner roles

How to get in the game

Challenge Partner

Bring the real-world Challenge teams compete to solve.

Technology Partner

Put your technology, tools or infrastructure in the hands of teams competing to build something better.

Prize Partner

Provide cash, expertise, technology or other resources that help recognize exceptional performance and move promising solutions forward.

Event Partner

Help bring a Ballathon competition to life on a campus or in a community.

National Partner

Build a season-long presence across Ballathon events, teams, campuses and the National Intercollegiate Leaderboard.

Why Ballathon

See what people can do, not what they say they can do.

Innovation

Put multiple teams to work on a problem your organization actually cares about.

Talent Identification

Watch students think, communicate, lead, collaborate, adapt and execute under real pressure.

Athlete Engagement

Build meaningful relationships with competitive, coachable college athletes across sports and schools.

Recruiting

Meet potential hires after you've already seen how they perform on a team.

Product & Customer Insight

See how emerging talent understands your problem, challenges assumptions and responds to the evidence it finds.

Campus Engagement

Create a meaningful presence with athletes, students, universities and the broader campus community.

Content

Capture the Challenge, competition, teams, breakthroughs, Final and Champion as a story worth following and sharing.

National Visibility

Build your brand into a growing intercollegiate competition rather than a one-time sponsorship activation.

Resources & prizes

Give great ideas somewhere to go.

Ballathon is designed to provide meaningful resources when teams produce work worth continuing.

CashTechnologyExpertiseDevelopment ResourcesServicesPilot OpportunitiesContract OpportunitiesContinued Support

Winning earns recognition. Evidence earns resources.

A Ballathon win does not automatically result in investment, funding or a commercial relationship. But when a team proves something worth pursuing, Ballathon is designed to give partners ways to help take it further.

Put a real problem in play.

Give talented teams something worth solving and see what they can do with it.

Become a Ballathon Partner